Research and statistics

Research is a core function of Australian Capital Tourism and provides market, product and industry insights, to facilitate evidence based decision making.

The research and statistics provided by Australian Capital Tourism fall under the following broad categories:

• Latest Results
  Fact sheets on domestic and international visitation to the ACT, the economic contribution of tourism to the ACT, domestic visitor night's forecasts, accommodation statistics and an explanation of data sources.
• Market Segments
  Fact sheets on niche markets to the ACT.
• Event Reports
  Event evaluations are conducted for Floriade and the Rally of Canberra each year. These reports provide information such as the number of visitors, the economic contribution of the event, and the success of the event in terms of visitor satisfaction.
• Useful Links
  Links to other research sources.